Watch Fast Company interview with BluePrint founders Zoe and Erica and get a peak behind the scenes.
Q: Is it organic?
A: Yes. Our complete line of raw, cold pressed juice is 100% USDA certified organic. We have been sourcing and producing 100% organic juice for some time now, but we are especially thrilled to be the first juice in its category to achieve the distinction of USDA certification. The USDA organic seal is reserved exclusively for 100% certified organic products. Don't just take their word for it. Look for the seal.
Q: Why don't your bottles have a USDA sticker on the label?
A: Very soon you will see our bottles marked with USDA organic seals on the back panel. As we hate to waste anything, we are depleting our current stock of labels first before switching to the new version. But rest assured, all juices are 100% USDA certified organic!
Q: Is it Kosher?
A: All our juices and snack bars are Orthodox Union (OU) certified Kosher.
Q: Why is the Pineapple juice pink or brown?
A: Discoloration is completely normal. Sometimes the high level of polyphenols and antioxidants may turn it pink or brown. This is totally natural and the juice is safe to drink.
Q: Why does this juice look differernt from when I last purchased it?
A: Our juices are handcrafted, so at times variations may occur, such as:
Settling or Separation: BluePrint’s juice has no additives, and only additives can prevent the natural settling process. Before drinking, be sure to give your juice a good shake!
White Specs: Juices that contain ginger may have white specks in the bottom of the juice bottle. Not to worry! These white specks are ginger sediment, which naturally settle to the bottom of the bottle.
Color Variation: The Pineapple Apple juice may vary in color, from gold to yellow-green to pink to brown. Depending on the harvest and growing season, apples have varying amounts of polyphenols, antioxidants, and enzymes which, in turn, can cause differences in the coloration of the juice. Because BluePrint uses the freshest ingredients available to us at all times of the year, the juice can vary in color each time you purchase it.
Clumps in the Cashew Nut Milk: The protein from the Cashew Vanilla may clump from time to time as a natural side effect of the pressurization (also known as High Pressure Pascalization); we assure you that this is completely normal, and the juice is still fresh and safe to consume. We suggest opening the bottle to release some of the pressure, and then shaking well! If you want a perfectly smooth texture, you can opt to strain the Cashew Vanilla before consumption.
Q: Can I smoke on the cleanse?
A: I think you already know the answer to this, but we won’t tell you how to live your life. Just how we’d live ours. Smoking is not recommended.
Q: Will BPC help me quit smoking?
A: It’s possible! If you do BPC for an extended period of time then you’re bound to lose some nasty habits. If for example, you were to do 21 days, (w/ some supplemental foods); you would likely find at the end of your BluePrintCleanse that you don’t want to put “bad” or unhealthy products back into your system. Any BluePrintCleanse for this length of time can help you evaluate any bad habits. (By the way, these are usually symptoms of a pH imbalance, or rather, being too acidic). Recent findings by the American Academy of Family Physicians report that it takes 21 days to break a habit.
Q: Can I do this if I am pregnant or nursing?
A: As a supplement to your current diet, yes. Alone? No. You actually need to add a LOT more calories than you normally consume while nursing. The body is looking for all the calories it can find so your child can grow, etc. The problem with any type of cleanse while pregnant or nursing is that you release a substantial amount of toxins back into your system, which is what your baby relies on for nourishment. That said, adding BluePrintJuice to your regular diet while nursing and/or pregnant will give you the added nourishment your body so desperately needs during that time.
Q: Can I cleanse while taking antibiotics?
A: BluePrintCleanse is actually the perfect partner for your antibiotics. While antibiotics fight off harmful bacteria they also deplete the body’s supply of healthy bacteria. BluePrintCleanse is packed with nutrients that support a healthy immune system. An extended cleanse will even help strengthen your immune system to prevent illness in the future. We wish you a speedy recovery.
Q: Won’t this slow my metabolism?
A: Yes and no. If your metabolism is fast right now, chances are it will slow a little as you are not taking in as much energy. This also depends on your body - everyone is different. On the other hand, if you have a slow metabolism, clearing out toxins opens up channels so your body functions more efficiently.
Q: How many calories are in each level?
A: Each level offers between 900 - 1100 calories. The count varies from level to level by about 100 calories. However, please bear in mind that counting calories with raw foods and juice is not equivalent to the calories you count on a traditional diet of cooked and/or processed foods. Nothing is wasted here, as the body knows how to assimilate all the calories in raw live foods, whereas a regular diet of 2,000 calories for example, might only have about 1200 useable calories and the rest is “wasted” or stored as fat. We do try to encourage all our clients to move away from calorie oriented thinking, as it’s really no comparison. 500 calories of live juice is NOT the same 500 calories as a bagel with cream cheese! We try to focus on the nutritional content as opposed to the calorie content; BPC is more about nutrition and flooding your body with live enzymes.
Q: Can I do BPC if I have diabetes?
A.There are many types of diabetes. Usually, regardless of the type, the answer to this is no because of the amount of sugar in the fruit juice, but you should always check with your doctor first.
Q: Can I do BPC if I am lactose intolerant?
A: YES!!! There are absolutely NO animal products in our juice.
Q: I have a gluten allergy, can I do it?
A: Absolutely! We are gluten free. In fact there is nothing added to our juice but juice! Absolutely NO additives and 100% vegan.
Q: I'm very allergic to cashews – do you have a replacement?
A: Yes – we do cater to cashew allergies. You receive an additional Spicy Lemonade instead. But please be aware that it is all made in the same factory.
Q: Shouldn’t I have fiber? Should I take fiber supplements?
A: Normally, fiber is great for moving things through your system, but when the body must separate out juice from fiber, there is an energy expenditure there that is significant. For our purposes, we want to reduce this burden as much as possible so that we can give the body and digestive tract a break from having to break down solid food – so that the saved energy can be transferred to cleansing processes. When you save energy in one department you can expend it somewhere else.
Q: Where do I get my protein?
A: There are MANY sources of protein other than that which comes from animals. With BPC you'll receive protein from our Green Juice as well as our Cashew Nut Milk. While the Cashew Nut Milk is a more obvious source of protein, don't discount the protein punch that comes from living plant foods. Amino acids are the building blocks of protein and amino acids are in everything.
Other great sources of protein include blue-green algae’s such as Chlorella, E3Live, Spirulina (64% protein), and Green Superfood Powders and concentrates such as Vitamineral Green. Where do you think the non-meat-eating, strongest animals in the world, the Silverback Gorillas, get their protein?
Q: Should I continue to take my multi-vitamins? What about B-12?
A: If your vitamins are food-based, then maybe. You are consuming about 20 lbs of freshly pressed fruits and vegetables every day, which means that that is now essentially your “multi-vitamin.”
The only vitamin that you might want to add is B-12. There is much debate over whether or not vegetarians get enough B-12 on a plant based diet. If you do not want to take a supplement just add some sea vegetables or blue-green algae.
Q: Can I do this if I am on blood thinners?
A: The answer to this question is almost always no because of the amount of greens in our juice, but as always, check with your doctor before you start any program.
Q: How much weight will I lose?
A: Remember, this is a nutritional cleanse designed to give your digestive system a rest and therefore allow your body to eliminate toxins. If you do lose weight, and that was something you were looking for while cleansing, then that’s just a happy side effect.
Q: Will I gain all the weight back?
A: Hopefully, if weight control is your goal, BluePrintCleanse will put you on a path towards healthier habits. Many people report being able to focus more on what they are putting into their body after a BluePrintCleanse. Make this your goal in preparing for your cleanse, and ask yourself, “What am I going to do when this cleanse is over?” It’s an opportunity to “reset.”
Q: What if I have Candida or don’t want so much sugar?
A: If you're looking to steer away from sugar, your best BluePrintCleanse level is Excavation, as it has the lowest sugar content of all the cleanses. The only fruit juice used in Excavation-Level 3 is apple juice and it is always combined with green juice.
Q: What should I do if my stool is bloody?
A: Is it? Or did you just drink some of our beet juice? If it is, consult a doctor.
Q: What are the benefits of the green juices vs. the fruit juices?
A: The main benefit of green juice is its alkalizing effect. Fruit juices are more astringent; essentially the fruit digs it up and the green moves it out. Think of how your eyes start to water and maybe your nose runs a little when you bite into a lemon – citrus is a wonderful natural expectorant.
Q: Can I put my child on BPC?
A: Children should not do any type of juice cleanse or fast while they are still growing. That said, BPC is an amazing addition to any diet. Cold pressed juice is always a better alternative to soda.